Master the Art of selling- Authentically, Powerfully, Magentically

I’ve known Lisa Tholen for nearly three years, after meeting her at a three-day, on-site laser seminar. When she smiled at me and patted the chair beside her, inviting me to sit down, I had no idea how much I would come to enjoy every moment spent with her from that day forward. At the time, Lisa was working in sales for Fotona—a laser I didn’t even know I wanted until I spoke with her and saw the album of photographs she shared. By the time I left the seminar, I was certain I would purchase that laser from her and love it for the rest of my life. As it happens, my plans took a different turn. I ended up purchasing the Fotona StarFormer instead—but I still imagine loving her, meaning Lisa, for the rest of my life. Lisa is the best kind of extrovert. She is genuinely interested in people and effortlessly connects with them. She listens, jokes, laughs, and makes everyone around her feel like the most important person in the room. It’s a gift she shares with everyone she meets. She is warm, personable, gracious, articulate, and incredibly well-informed. You can always tell when she’s in a conversation because the sound of laughter will fill the air. That natural curiosity about people, combined with her sincere desire for others to succeed, makes her an outstanding sales professional. She has excelled in every company she’s worked for, not because she pushes products, but because she builds relationships. One moment that stands out to me is when I had to back out of a sale for the Fotona StarWalker laser due to a health scare. It was the very last day of the year—a crucial day for sales—but Lisa’s only concern was my well-being. She regularly checked in on me with texts and phone calls, showing true care and compassion. Lisa is a rare and wonderful woman—smart, hardworking, forward-leaning, and genuinely kind.

Working with Lisa Tholen has been an absolute game-changer for our boutique medical spa. In an industry where sales reps often focus on pushing products, Lisa takes a completely different approach—one built on education, integrity, and a deep understanding of our needs. She never pressures, but instead offers real solutions that align with our vision, making every interaction both valuable and refreshing. Beyond being an exceptional representative, Lisa has played a crucial role as a business consultant, helping us navigate the med spa space and strategically integrate new technologies. But what truly sets her apart is how she’s helped us refine our approach to selling services—not through tactics or pressure, but by creating an experience where people want to spend their money with us because they trust that we will take great care of them. Her insight, guidance, and hands-on support have not only enhanced our offerings but have directly contributed to our growth and success. She’s more than just a sales professional—she’s a trusted partner and an invaluable asset to our practice. We couldn’t be more grateful for her expertise and the lasting impact she’s had on our business.

I had the privilege of working under Lisa as her junior sales rep, and I can honestly say her approach changed everything for me. She didn’t just teach me how to sell—she showed me how to lead with energy, confidence, and alignment. Watching her close high-ticket deals with such ease and authenticity was nothing short of inspiring. Now, using what I learned from her, I’m consistently having $40K months—and it feels effortless and fun. Lisa is the real deal, and her magnetic method works.

From the moment I met Lisa, I knew she was different. She’s not just selling—she’s genuinely invested in your success. As the owner of Hayes Valley Medical & Esthetics, I’ve worked with many sales professionals, but Lisa stands out because she approaches every conversation as a partner, not a salesperson. She listens, understands your needs, and offers solutions that truly align with your goals.

What I appreciated most was her authenticity—there’s no gimmick, no pressure, just real knowledge and a sincere desire to help. She made me feel confident in my decisions, not just because of her expertise, but because I knew she genuinely cared. Lisa is the kind of person who makes you want to do business with her, not just because she’s great at what she does, but because she’s someone you trust.

-Linda Behla